The Passionate Programme

Leading with passion for newly appointed managers


what is passionWhy are we so passionate about passion at work? Because every success, great or small, involves people who are passionate about their work. Passionate people live by their values. One of the crucial traits of successful leaders is having passion for what they do, their goals and the innate desire to service, support and please others around them. Additionally, passionate leaders tend to develop passionate followers and future leaders. Passion makes the difference in the life of individuals and teams and consequently boosts the entire potential of the organization. The passionate leader combines both traits of ‘manager of meaning’ and ‘manager of progress and caring’!

Why Is It Important?

When people are passionately engaged in their work, they are more fulfilled, committed and receptive.

This means that they are ignited to achieve the organization’s goals. Passion compels people to contribute to an ideal that supersedes the job / task.

Team members experience a deeper meaning to their work and they feel the value of being part of a dream, thus they see the big picture clearly and understand how their contributions add to the overall success of the organization.

People who are filled with passion are always filled with enthusiasm. There is nothing like passion to energize an employee, a specific project or a company.

There is an energy that resonates within people who are passionate. Work seems to get done more easily, successes seem to multiply and the desire to achieve more increases.

Programme Take Aways

This program broadly targets managers regardless of their functional background or level (line, middle or senior managers).

They will benefit from capturing the passionate behaviours that should be demonstrated by them and their subordinates, such as appreciating diversity.

Their overall approach will be strongly positive by encouraging others to live and disseminate corporate values. Their effective communication and motivational skills will inspire others and demonstrate that they care about developing others within a learning culture.

They will lead by doing, and will use their ability to support others in achieving their own and the organization’s goals

Your managers will be cooperative, encouraging and trusting others, thus building a culture of harmony within the organization.


Programme Modules

Module 1
Organizational Dynamics, Changing Environment
& Passionate Behaviours
The key challenges of businesses today – why do we need to be passionate and energised in today’s fast-paced changing business environment?Behavioural challenges that managers face in achieving organizational performance goals. How passion can make a difference and create a competitive advantage.How do passionate managers respond to these challenges?What is passion?
What behaviours demonstrate your passion?What are the behaviours that translate the fact that one is a passionate manager / manager of managers?
Module 3
Growing People & Capabilities Passionately
The role of passionate managers in growing
team members. Behaviours needed to passionately develop others.Assigning tasks to others while driving and
supporting them with passion.Coaching people to achieve their own goals
(The GROW Model). When to use coaching and when
to use tasks to grow capabilities.Giving space for people to learn and
try new tasks, with NO FEAR!
Module 2
Valuing Diversity In The Workplace
Introduction to thinking preferences and the Whole Brain personality type.Be able to understand and value diversity among the team members. Understanding diversity to positively influence others.Nurture the relevant behaviours to passionately deal with diversity and demonstrate the appreciation of individuals’ differences to drive and motivate.Applying the thinking preferences
for understanding others as a leadership model.
Module 4
Believing In & Inspiring People To Achieve Results
Balance between performance targets and people’s morale and motivation.The passion component in managing others’ performance (performance management cycle,
setting objectives, supporting and helping people
and appraising).Inspiring and motivating people beyond
financial rewards.Caring for and harmonizing team members to help
achieve high performance goals.Cafeteria approach to motivate and inspire people



Simon Lawson, Practice Leader, Customer Management

Simon is a senior management and sales consultant with ample focus on managing key accounts, corporate accounts and sales management. He works with organizations and individuals to increase their efficiency and productivity.

He is particularly experienced at working with and facilitating groups of adult learners from all levels in an organization. He has an excellent reputation for leading high-impact and highly participative training programmes in the areas of sales, strategic account management, negotiation and general management.
After graduating with an honours degree in psychology, Simon worked as a sales representative and sales manager for a company in the leisure industry.  Following a Masters degree in marketing, Simon worked as a strategic account manager in the finance and communications industries.  In 1989 he was offered the post of managing consultant in a London-based training and marketing consultancy, becoming an independent consultant and trainer in 1996.
Simon has worked with clients in manufacturing, FMCG and service sectors. Among his clients are Allied Irish Bank, Coca-Cola, Nokia Networks, Novo Nordisk, Toyota and Unilever.  He has worked in many different parts of the world – throughout Europe, the Middle East, the Far East, North and South America and Australia. He particularly enjoys the challenge of working in a multi-cultural environment.

Paula Cook, Management Partner

Paula Cook has been working in the management development field for 17 years. Previously she worked in the area of sales and key account management. Paula was employed by Management Centre Europe (MCE), an organisation offering training and development to companies across Europe.

During this time she held positions of key account manager and project manager and gained experience of managing global projects across three continents for organisations such as Nokia and Finnair.
Paula is a senior consultant in TTM Associates and managed many projects for the regional office in the Middle East, with Vodafone, Etisalat and others. She is also a core faculty member at the Suez University, the corporate university of the French industrial group of the same name.
Paula has worked also for organisations such as the Helsinki School of Economics and the Swedish Institute of Management (IFL). Today Paula’s portfolio comprises companies that include SCA, Bank of New York, Solvay and Egmont.
Some of the most enriching projects that Paula undertakes is with an international NGO, which works with children in developing countries. With this organisation, Paula is able to pass on skills to individuals working directly with communities and children in Africa, Asia and South America. Paula’s competency includes facilitating groups to build on existing strengths and develop new skills. This sometimes involves training in management and interpersonal skills, as well as team building and individual coaching. An important part of this work involves coaching teams to cope with change and challenging situations. The majority of teams that Paula works with are culturally diverse and are often faced with the complexity of not being co-located.
In terms of style, Paula is a firm believer in experiential learning. Wherever possible, learning is accompanied by exercises that involve movement, music, role plays or activities that simulate the work environment. This helps to create learning that is integrated and more easily translated into action in the workplace.
Paula works primarily in English and French. She also speaks German, Swedish and Spanish and has basic understanding of Dutch.


Back to Year Planner